Practical
product management for technology-driven companies
Hi, my name is Eddy Vermeulen
Welcome to my corner of expertise! For over 20 years, I’ve thrived as a B2B product manager, driven by a passion for technology.
My journey has led me to support companies in building robust product portfolios and implementing product management best practices.
Through my book, “Practical Product Management,” I’ve shared insights from years of experience.
Now, the question is: How can I leverage my expertise to propel your success? Let’s explore together.
How can I support you ?
01
Product management consulting
Expert support for your product management activities.
02
Product management training
Train or coach junior product managers and establish product management processes.
03
Project management
Planning for scope, budget and timing control of complex technical projects.
04
Business research
Market & technology research, competitive analysis, regulatory scan and more.
05
Technical writing
Requirements, manuals and marketing collateral.
06
Books, templates and tools
The tools to organize your product management processes.
Values that matter
No nonsense, hard work
A no-nonsense approach and hard work are key words in the NeoBasics charter.
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Strategy that actually ships
We don’t stop at PowerPoint strategy. We translate product vision into operational frameworks, governance models, and execution-ready roadmaps that teams can immediately implement.
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20+ Years of real B2B product leadership
Our guidance is grounded in hands-on experience building and optimizing complex B2B product portfolios — not pure theory. Every recommendation is field-tested and commercially validated.
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Practical product management, not buzzwords
We focus on clarity, prioritization, and measurable outcomes. From portfolio rationalization to best-practice implementation, we deliver pragmatic solutions that improve performance and accelerate growth.
What colleagues say
Eddy was one of the most competent engineers in the group. He has an excellent grasp of the complex technical issues associated with video and graphics design and generation, along with LCD Monitor design. On top of that Eddy is also a pleasure to work with and as an employee. He is always willing to tackle a challenge and does so with minimum supervision and gets the job done.
– Mike Forde; VP defense & security market unit @ Barco
Eddy is a very valuable employee and co-worker. Eddy is very professional, easy to work with, and has superior technical skills to complement his effectiveness in complex business environments. I would highly recommend him as a valuable addition to any team!
– Tom McLaughlin; Product group manager @ Barco
Eddy is a fast learner and picked up this complex technical matter very fast. He took responsibility from the first day and performed his tasks in a very autonomous way, being at a remote business location. He lined up with the team, the environment and engaged with the entire organisation. Within a short period of time, he was recognized as the valuable person and strong contributor to the team. I would not hesitate at all to work again with him.
– Reinhard Zulauf; Product and solutions director electricity metering @ Honeywell